Everyone has a reason to resist change. The challenge as Change Apostles is to identify what that reason is and present the change in such a way that the stakeholder understands why the change is necessary and how it will benefit them. Stakeholders need to see that you understand their reluctance. This requires more than compassion; you need to frame the change in a logical manner. Our Change Apostles series takes the same logical approach to overcoming resistance of stakeholders and shows you how to develop strategies to address this resistance.
Here is a video from The Goldratt Institute that illustrates this concept. I have edited the video to make it ‘socially acceptable’. I know, I know… there are no such things as Mermaids either, but this is an important part of the message so I couldn’t edit that part out.
The Goldratt Institute is the founder of a management science known as the Theory of Constraints. This constraint management philosophy looks at how to overcome bottlenecks that prevent an organization from generating more throughput (more revenue, more widgets, more products, more services, more customers, etc).
